Thursday, 16 August 2012

In Chat: Mumbai Tips - Vipul Sodha

You have heard the term ‘Mumbaikar’ being thrown around by almost everyone from politicians to the common man. But what is the definition of ‘Mumbaikar’, who is this ‘Mumbaikar’? Have you ever wondered what makes a person a ‘Mumbaikar’? Well, you don’t need to put on your thinking cap to come up with an answer. Just head to Facebook and look up the page called ‘Mumbai Tips’. There could be no better explanation of a Mumbaikar’s characteristics. ‘Mumbai Tips’ defines the traits that are unique to a ‘Mumbaikar’ in a humorous manner. This amazing page was started by Vipul Sodha, an engineering student and resident of Mumbai with the objective of spreading some smiles among Mumbaikars. Within a short span of time the page has seen a meteoric rise to fame. ‘Discovering Mumbai’ caught with Vipul to talk about his fabulous creation. Here is our brief chat with Vipul Sodha – ‘Mumbai Tips’ -
Hello Vipul, please tell us something about yourself?
I am Vipul Sodha, currently doing my B.Tech From Mukesh Patel  School Of Technology and Management.
Why Mumbai Tips? Whats the objective behind Mumbai tips?
Nothing like objective, it was just started by me to have fun and to spread Smiles.
So how did the idea to start Mumbai tips occur to you?
It was 4th April, 2012 at around 11.45 pm. I finished with my studies for the day and was surfing on Facebook and found that many communities and cities have their own tips page, so I thought of creating Mumbai Tips. People in Mumbai are so busy with their daily schedule that they don’t get a moment to smile. So the main objective behind this page is to display Mumbaikars their own activities in a humorous way. Majority of Mumbaikars on an average use Facebook at least once a day so after reading my tips they get a chance to be proud Mumbaikars!!!
Are these tips your own creations? What makes these tips so popular?
I am born and brought up in Mumbai, so I have experienced each and every tip I publish. Every tip is not my own creation, majority of them are suggested to me by fans of “Mumbai Tips”. You can notice that we give credits to the person who suggested the tip by writing the name of the person at the right hand corner of the tip post. What makes my tips so popular is that it is Mumbaikars own daily activities which I publish in my tips in a humorous way.
What were the initial responses and what is feedback that you receive now?
Frankly speaking, initially in the first two days I didn’t get any response I hardly got around 200 likes in two days but after people started sharing and liking my tips my likes increased to around 1000 likes per day and in 32 days we crossed 30000 fans!
How does it feel having created something so popular?
I never thought that I would get such a huge response. But now that it’s a big hit I feel proud to say that it’s my own creation.

So what are the next steps for Mumbai Tips?
Next step is I am thinking to come out with t-shirts printed with Mumbai tips. I got many offers for advertisements on my page too. But my aim is not to make money through Mumbai tips but to spread smiles.
Anything else you would like to share with us?
Just want to convey the message to all Mumbaikars to keep smiling and keep sharing my page.

You can check more tips on the 'Mumbai Tips' Facebook page - or their Twitter account @MumbaiTips

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